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13 December 2006

Not Cool Duplicates

It's a bit disappointing to see ads that use the same idea to market similar products were actually prepared by different "creative" agencies. Its not cool at all. In fact, I think it is really, really lame! What happened to originality people? Recently, I spotted an ad on TV of the new Opel Astra that looks like a copy of the Isuzu Gemini ad made in 1985. Take a look:

The only difference is that in the 1985 ad, nothing was made using computer graphics. Those cars were really "flying" in the air!

There is even a website that is dedicated on "coincidences" like this happenning in printed ads.

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